DearOcean
For Travelers and Consumers

Shop Korea's seafood like a local.

From someone who has spent years carefully tracing the gifts that come from the sea, and treasuring them.

Staying in Korea?
Fish Market Pocket Guide

Fish Market Pocket Guide

Fish names, how to read origin labels, and Korean phrases for ordering at markets.

Coming soon
Seasonal Seafood Calendar + Shopping Checklist

Seasonal Seafood Calendar + Shopping Checklist

What's in season each month, and what to check on the label.

Coming soon
Free

Free mini guide: 3 questions to ask before you buy fish

Coming soon

General information only. DearOcean does not endorse specific shops or brands. Labelling rules can change, so please check current official guidance.